Otakon VI - July 4th, 1999 - J-Pop

If anime appeals to Americans because it's a blend of the familiar (animated cartoons) and the different (intense subjects, vivid plots, a unique art style and dynamic movement), then Japanese popular music can carry the same appeal. Some anime fans have evolved into fans of "J-Pop," among them Steve Pearl (note the blissful appearance on Pearl's face as he basks in the glow of sitting next to Mari Iijima, whom Pearl met for the first time at Otakon). Once he learned of the delightful music from Japan, Pearl said he grew to haunt Japanese stores that carried the albums, going to far as to try to scribble Japanese pictograms of groups and show them to store clerks in hopes of getting the groups' albums.
Shin Kurokawa (right), translator for Animeigo video productions, also is a fan of Japanese popular music. When discussing that music on a Usenet newsgroup, he coined the phrase "J-Pop" to describe the music - and the phrase stuck. He enjoys the cuteness, simplicity and singability of J-Pop. Kurokawa noted that J-Pop produces many songs that are popular for karaoke, the popular anyone-can-sing activity that originated in Japan. By comparison, American pop and rock tends to be edgier and less melodic, he said.
Stu Levy of Mixx Publications is a walking encyclopedia of Japanese rock bands. He named his new magazine Tokyo Pop and plans to cover the J-Pop scene in that publication. He agrees that there's a lot of light and fluffy music in Japan, but there's a more serious kind of rock that isn't suited for karaoke. Levy loves that Japanese alternate rock, and was pleased to see that many of the people in the panel's audience also follow that music.
What about Iijima? When the panelists noted that American rock trends, from grunge to hip-hop, reach Japan a few months after they break out in the U.S., Iijima noted that she doesn't want to imitate anyone else and insists on being original. "If something gets so hip, people try to do the same thing. They chase the trend and I'm against that," she said. Iijima added that she admires American musician Kenneth "Babyface" Edmonds and would enjoy working with him on an album.
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