Would producer David Williams of ADV Films would make a perfect personality of the week? Is the "Matt and David Show," the ADV panel staged by Williams and Matt Greenfield at conventions, worthy of of this honor by itself? Is it enough that Williams goes above and beyond the call of duty to interact with fans, even tossing Najica panties at fans from certain ADV dealers' room booths? Does it make a difference that Williams explains just how DVD's work and fail? Does his insistence on posting messages on Internet forums make him a likely candidate? No! Williams would be nothing it it wasn't for his "What Would You Do For A DVD?" badge. Only by wearing this badge to conventions can Williams be justified as a personality of the week. (His irregularly-posted Live Journal confessions don't quite justify the award.)